This has gotten to the point of shameless data mining in the face of the American people and consumers that use apps on mobile devices. For me – I just uninstalled #DunkinDonuts app this morning because I saw how much information they wanted.
I reached a point where I felt ENOUGH IS ENOUGH and instead of updating, I uninstalled. No more #DunkinDonuts #Coffee app on my phone. Sorry – I just couldn’t believe the whole list of things that they wanted from me, all for a coffee customer loyalty program?
Do you look at the list of Permissions when you decide to download and install a mobile app? I do! I go through this all the time when either of my two boys want to install a new game. I look through the reviews and then I click on “PERMISSIONS” which everyone needs to look at. Any game that wants access to my “Accounts” is rejected. Why does a game need access to my accounts? It doesn’t, and that’s the whole point.
So what struck me today is just how many permissions Dunkin Donuts wanted for their Coffee-Locator app. Are you kidding me? Take a look at the list of permissions that they are asking for!
In all fairness, I should take the time to list all of the different permission types, and give my two cents. See below and read why knowing your permissions is important.
To read Google’s full list of App Permissions and what each one of them is for, visit https://support.google.com/googleplay/answer/6014972#review
I encourage you to go there and read up on what’s included with each permission group you would potentially be agreeing to. These easy to intall mobile apps ask for a treasure trove of information, and if you only knew… IF you only understood exactly what you were allowing, you probably wouldn’t. I reached that today, and I’m going to uninstall most of these apps today.
The bigger question you have to ask yourself is… why does this company and their app need all of this? How does this help them serve me better? Most of the time, I think you’ll see the answer pretty clearly – they don’t. It’s just a brazen attempt to get as much data from you as possible. They’re betting you won’t understand or bother to learn about any of this. For millions of people, they’re just going along with the herd and hitting the “Accept” button without reading the fine print. Sad really.
I already uninstalled the #FacebookApp from my phone, because you know they asked for everything. I didn’t even bother to read the permissions on this, I already knew it was too much. I’ll still use it, but on my pc and not my mobile, I don’t NEED the experience as much as I don’t want them to know where I am at any given moment, and I don’t need them to be able to access my accounts either. No thank you Facebook, Dunkin’ Donuts, or anyone for that matter.
Everyone needs to take stock in what these companies and their web apps are asking for, and think about the ramifications. Supposing I did download an app and give permission for all of this, what’s my guarantee that someone at the company is watching over it? Or what if their company server gets hacked? (it happens) Then what?
And really – what does a loyalty app need all this information for? Are they really trying to improve my customer experience, or is this just an app that really a cover for extensive data mining… spying?
Would you like cream and sugar in with our intrusive app? Oh I’m sorry, I thought this was about the coffee?!
By Louis Wing